Do you have an archive where I can get a link to a specific newsletter? The newsletter titled Marketing Excellence
was great for me and I want a link to post that article as a reference in my newsletter next week. I believe that is the correct title but just in case I'm looking for the article that gave the following 4 areas:
1. What are the benefits from your products/services?
2. What is unique about you?
3. Who knows what you do?
4. Tell a better story
Also, thanks Michael. I appreciate the way you explain the intelligence you share and the way you decrease the importance of harmful words/situations.